SMMA Agency Revenue Calculator
Online Business ModelsCalculate your social media marketing agency's monthly and annual revenue based on client count and retainer.
Monthly Revenue
Your total monthly recurring revenue across all clients.
Annual Revenue
$115,200
Your projected annual revenue at this client count and retainer.
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From Scratch To $10K/Month In 60 Days
This is a proven money making system that takes students by the hand to make at least $10,000 per month, every month. Students get 12 weeks of guided coaching in addition to the "MPS Super Funnel" and tools.
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Odeh Ahwal0people find this calculator helpful
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Creators
Odeh Ahwal0people find this calculator helpful
Views
Helpful
Saved
Embeds
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Frequently Asked Questions
What is a typical SMMA retainer?
Retainers vary widely by niche and service scope, but $750-$2,500/month per client is common for small-to-mid agencies, with specialized or high-ticket niches commanding significantly more.
How many clients can one person manage?
It depends on service complexity, but solo agency owners typically manage 5-15 clients before needing to hire support staff, especially once ad management and content production scale up.
Should I factor in client churn?
Yes — SMMA agencies often see meaningful monthly churn (5-15%), so consistent new client acquisition is necessary just to maintain revenue, not just to grow it. Check a churn rate calculator to model this.
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